You know you’re ready to scale once you’ve achieved the following things:

• You have 5-10 repeatable viral hooks or formats (each have hit virality 3+ times)
• You are hitting 10k+ views at least once a week
• You have at least one creator posting 15x/week
• Your comment sections show interest in the product - people asking “what app is that?” or “how do I do this?”
• Your videos are driving conversion
• Depending on how much you want to scale, you have cash to spend on creators