Whether you’ve been trying organic socials for a bit and nothing has worked, you’ve been chasing that one viral video hoping to crack the algorithm again, or you have a strategy that works, and you’re ready to scale, you’ve come to the right place. Welcome!
For background, here’s a little intro on each me - I’m excited to grow together!
👋 Hey! I’m Julia. I previously led growth Aavia and for 2 years and now I help early stage startups scale their consumer apps on organic socials through my agency, playkit.xyz.
It’s been so special working with different founders, learning and testing strategies across various types of apps. Now, I’m ready to share my learnings with you all! When I’m not working, you’ll find me surfing in southern California or exploring the newest wellness trends. I’m always happy to chat anything organic socials, consumer, growth, surfing & wellness. My X DMs are always open! :)
This handbook is broken down into actionable sections, taking you through the process step by step of how not only to go viral, but to turn views into downloads and scale your strategy. We’ll cover everything from understanding the social landscape, to auditing your own accounts, scaling, and getting you set up with creators.
We encourage you to read each section thoughtfully and put these strategies into action one by one. Growth doesn’t happen overnight, but by consistently applying these tactics, you’re hitting Apple’s Top Charts.
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Don’t forget to schedule your intro call with Julia where you will go over an account audit and get you set up for success with this handbook. Book a time with her here.
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Here’s an overview:
https://www.loom.com/share/76cbfdfefd104ffbbdf6de60fc071490?sid=ebe85379-ac3e-4ec4-8d0c-ded41aeda3e4
Am I Reaching the Right People?